Journey of an Idea is a content series I created at Squarespace. Every chapter would follow a SQSP customer as they took a project from conception to execution to publishing it on their site. (Dream It, Build It, Make It).
The goal of the series was to ground all the amazing artists and projects on the platform. To show that the most beautiful projects start as loose sketches, require some non-glamorous project management, and are created by normal people who work hard.
To launch the series, I partnered with Pip Cowley - an amazing photographer, director and one of my favorite people.
Below are the three episodes that show Pip creating her photo series, The City of the Free.
